Small Steps, Big Impact: Making a Difference Locally

May 10, 2024

Small businesses are the cornerstone of WNY’s local economy and by supporting their growth, we nurture our collective strength. No matter how large or small, each business thrives with our support.

Not only do local businesses contribute to the economy, but they also add vibrancy and character to our community. This May, we want to offer some meaningful ways for us all to support small businesses:

    • Shop Local, Buy Local: The simplest way to start is to shop locally. Instead of defaulting to big-box stores or online giants, try to buy from a local mom-and-pop shop, whether it’s your morning coffee, groceries, or even clothes!
    • Spread the Word: Word-of-mouth can be a game-changer for small businesses. Share your positive experiences with friends and family. Whether it’s through social media, reviews, or just in conversation, your recommendation can make a huge impact.
    • Attend Local Events: Warmer weather means more festivals, craft fairs, and farmer’s markets! These events are a great way to discover unique products and services, and your purchases directly support business owners.
    • Gift Local: Are you looking for that perfect birthday, anniversary, or holiday gift? Before you hit up the mall, try shopping for gifts from local businesses. From handmade crafts to specialty foods, local stores offer unique and thoughtful gifts that you won’t find anywhere else!
    • Join Loyalty Programs: Many small businesses offer loyalty programs. Take advantage of these programs to earn discounts or freebies while supporting your favorite places!

    By actively supporting our local businesses, we can ensure they continue to thrive and enrich the fabric of our neighborhoods. Let’s use this month to celebrate the spirit of entrepreneurship that defines small businesses in Western New York.

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